Consumers are in control. They're on and offline, making more of their purchasing decisions than ever before based on the opinions of others - sometimes friends, sometimes experts or editors and sometimes complete strangers.

It's about peers influencing peers to try products and, ultimately, become loyal brand evangalists.

With so many channels, you need a partner to make it all work in sync. That's where we come in...

The SUBWAY® restaurant chain is the world’s largest submarine sandwich franchise, with locations in 83 countries. Cofounded by Fred DeLuca and Dr. Peter Buck in 1965 and headquartered in Milford, Conn., the SUBWAY® chain was named the number one franchise opportunity in all categories by Entrepreneur magazine in its Annual Franchise 500 ranking for 2005 for the 14th time in 18 years.