Agency builds digital team and adds eleven new staff members

Toronto, April 24, 2012– Award-winning communications firm Veritas Communications continues to attract marquee clients, including Target Canada and WIND Mobile, and key talent including the recent addition of eleven new hires to the company’s already stellar team.

Veritas’ social and digital team, lead by senior vice president Martin Hofmann, now includes Jonathan Paul as content and community manager for clients such as CBC and WIND Mobile, among others. Jonathan will lend his expertise to create content development strategies for web, social and multimedia platforms. Paul comes to Veritas from Strategy Magazine where most recently he was a senior writer. Prior to that Paul worked for CTV’s news portal, CTV.ca.  

Brenna Flynn returns to the Veritas team as an account manager specializing in online strategy and influencer relations for clients Target Canada, Wine Country Ontario and more. Flynn began her career at Veritas and since expanded her experience to include work for Procter & Gamble, Cadbury, General Mills, Metro and others. As a social media marketing manager at Research in Motion she contributed to the BlackBerry brand’s global presence online, focusing on brand advocacy social platform experiences and influencer relations.

The company’s consumer team also welcomes back account manager Catherine Thomas who will lend her expertise to clients such as Subway and Canada Dry Motts. Thomas’s career also began at Veritas before she joined Food & Consumer Products of Canada. There she worked with leading organizations like Kraft Canada, Unilever, and PepsiCo Foods and Beverages, managing industry issues and communication outreach to key media, government and stakeholder groups.

“Veritas has experienced exceptional growth over the past few years attracting key client partners and the kind of talent that has made our firm one of the most sought-after communications agencies in the country”, says Beverley Hammond, President and CEO of Veritas. “We’re excited by the energy these eleven new and returning hires bring to our team, and we see these additions as a continued demonstration of our commitment to breakthrough client service, strategy and campaigns.”

Other additions to the Veritas team in Q1 include:

• Sarah Hankins, Senior Consultant, Church & Dwight, Target
• Amanda Gunn-Munro, Consultant, Expedia.ca, iShares, Target
• Nicole Legate, Account Coordinator, Canada Dry Motts, Subway
• Savannah Bellows, Account Coordinator, Ministry of Health, Bristol-Myers Squibb, Pfizer
• Maeve Hannigan, Account Coordinator, WIND Mobile, iShares
• Alyssa Young, HR coordinator
• Nicole DeBartolo, Executive Assistant
• Lindsay Holung, Director of First Impressions

About Veritas Communications

If you are looking for a culture where your passion has a home, look no further than Veritas. A Public Relations, Influencer Marketing and Corporate Communications agency, Veritas hires and fosters talent then sets it loose to provide strategic advice and build communications campaigns for our clients – a roster of leading Fortune 500 clients across a variety of industries. We belong to the MDC Partners Network and win awards for the campaigns we create. We live online at VeritasCanada.com <http://VeritasCanada.com>.  Follow us at @VeritasComm or check us out at www.facebook.com/veritascommunications and http://www.linkedin.com/company/veritas-communications.

TORONTO – April 3, 2012 – WIND Mobile has named Veritas Communications its new public relations partner.

“In Veritas WIND has found a partner that shares our entrepreneurial spirit,” said Anthony Lacavera, Chairman and CEO of WIND Mobile. “Given the similarities in drive and work ethic between our two companies it will be very easy to hit the ground running. We look forward to producing some exceptional and inspirational work together.”

“We are thrilled to be partnering with WIND Mobile, a company that’s quickly established a real presence on the Canadian wireless scene,” said Beverley Hammond, President, CEO & Partner, Veritas Communications. “WIND Mobile’s high level of passion and enthusiasm for creating the best and most positive experience for wireless customers is infectious, and we are looking forward to helping the company amplify its reach in Canada.”

Veritas will provide WIND with PR, social media and strategic planning services, beginning work on its behalf immediately.

“Veritas has a proven record of exhibiting a high amount of innovation in their communications initiatives, and they show unparalleled enthusiasm for WIND and helping it improve Canada’s wireless landscape,” said Nisha Amin, Senior Manager, Media & PR, WIND Mobile. “Our team is very excited to work with Veritas. With their propensity for effective and creative strategic thinking the sky’s the limit.”

Since entering the Canadian market two years ago, WIND Mobile has revolutionized telecom in Canada. Once ruled by an oligopoly of incumbent operators, WIND has over 400,000 active subscribers nationwide. Its service offering includes voice plans ranging from $25 to $40 a month, and data plans from $15 to $35 a month.

About WIND Mobile

WIND Mobile provides voice, text and data services to Canadians on a next-generation wireless network and is committed to offering a level of wireless service presently not available in Canada. WIND is built on actual conversations that are happening with Canadians who are passionate about wireless and creating a better mobile offering nationally. For more information about WIND Mobile, please visit www.WINDmobile.ca.

About Veritas

A Toronto-based communications, social media and influencer marketing agency, Veritas hires and fosters talent then sets it loose to provide strategic advice and build campaigns for a roster of leading Fortune 500 clients across a variety of industries. We belong to the MDC Partners Network and live online at www.Veritascanada.com

For more information:

Nisha Amin

Senior Manager, Media & PR, WIND Mobile

647.700.5071

NAmin@WINDMobile.ca